Tsehai Loves Learning is a children's educational platform that provides materials that drive learning and behavioral change. The platform focuses on providing critical information on health, literacy, social and emotional learning in order to give young children a jump-start on education. Tsehai is available as a television show, a radio show and a book series to accommodate the diverse needs of young children across Ethiopia. Supplementary books (which are available in 7 local languages), flash cards, posters, tracing books are available for purchase and are given to underprivileged children and underfunded schools across the country.
Tsehai Loves Learning is inspired by an idea born out of the needs of the masses. Tsehai Loves Learning is currently broadcasting on Ethiopian Television on Saturdays and reaches up to 5 million children. The program has been adapted to radio and started broadcasting nationally with the potential to reach an additional 20 million listeners. Tsehai Loves Learning airs on EBC every Saturday morning at 9:30 AM. Radio: Saturday morning on FM 93.1 at 8:25 AM, Ethiopian Radio MW 88.5 MHz at 8:25 AM.